n = Founder experienceExpert-calibrated ranges, not a statistical sample.
SDR/BDR Quota Note:SDRs and BDRs typically don't have revenue quotas - they're measured on qualified meetings, pipeline generated, or SQL volume. Variable pay often works best as per-activity bonuses ($75–$250/qualified opportunity) layered on top of base salary.
Key Compensation Numbers
OTE Compensation Range by Stage
Your budget is below Typical OTE
Here's how founders stretch a below-market budget without losing the hire. Each lever buys you something. Understand the tradeoff before you use it.
1
Higher Variable %
Shift the split from 50/50 to 40/60 or 35/65. Lower base reduces your fixed cost while total OTE stays competitive on paper.
RiskHarder to recruit experienced reps. Higher income volatility raises attrition risk. Great reps want predictable income.
Fixed cost impact: -
2
Equity / Token Kicker
Offer meaningful equity (0.1–0.3% options) or a performance-based bonus in equity. Bridges the cash gap for mission-aligned candidates.
RiskOnly works early-stage. Dilutive. Attracts missionaries. Great if they believe, risky if they don't stay.
Fixed cost impact: None (non-cash)
3
Title Bump
"Senior AE" or "Enterprise AE" at mid-level pay. Attracts career-stage candidates willing to trade cash for a promotion milestone on their CV.
RiskTitle inflation catches up. When you hire rep #2 at the same title with more experience, you create internal tension.
Fixed cost impact: None
4
Territory / Account Advantage
Give them your highest-potential accounts or largest territory. Better pipeline = better realistic OTE even at lower quota-times-rate.
RiskCreates resentment when you hire rep #2 with a worse territory at the same pay. You've locked yourself into a preferential structure.
Fixed cost impact: None (opportunity cost)
5
Shorter Ramp + Draw Guarantee
Offer a guaranteed draw for months 1–3 equal to full OTE variable. Reduces perceived risk for the rep. The "floor" feels higher even if the ceiling is the same.
RiskYou absorb the ramp cost if they underperform. Draw recovery mechanics need to be iron-clad in the offer letter.
Fixed cost impact: -
PRO FEATURE
Unlock 4 more levers: equity structuring, territory strategy, title positioning, and ramp guarantee mechanics, plus the full framework with cost modeling.
Ranges are cross-checked against Bridge Group research using CompFrame founder experience.
Low reflects conservative market segments; High reflects competitive hubs and high-ACV deals.
Ranges are reviewed quarterly and adjusted for current market conditions.
Base/Variable Methodology
Splits are role-stage calibrated. AE Series A typically runs 50/50.
Senior roles and longer sales cycles tilt base-heavy.
Quota Multiple Rationale
Industry standard 4-5x OTE for AEs. Higher multiples signal aggressive quotas
with corresponding higher attainment risk.
PRO FEATURE
Full Range Details + Methodology
Calibration notes, data sources, and the reasoning behind each benchmark range - so you can explain every number to a candidate or board.